Articles
Grier S., David Crockett D., Johnson G., Thomas K., Bradford T. (2024), Race in Consumer Research: Past, Present and Future, Journal of Consumer Research, vol. 51, n°1, p. 56–65 
Johnson G., Woker M., Zevounou L. (2024), Capitalisme racial !? Une introduction, Marronnages : les questions raciales au crible des sciences sociales, vol. 3, n°1, p. 8-31 
Thomas K., Johnson G., Grier S. (2023), Perspectives: race and advertising: conceptualizing a way forward through aesthetics, International Journal of Advertising, vol. 42, n°3, p. 617-637 
Grier S., Johnson G., Scott M. (2022), From Anxious Spaces to Harmonious Relations? Interracial Marketplace Interactions Through the Lens of Consumer Psychology, Journal of Consumer Psychology, vol. 32, n°1, p. 97-126 
Parguel B., Johnson G. (2021), Beyond greenwashing: Addressing ‘the great illusion’ of green advertising, Revue de l'organisation responsable, vol. 16, n°2, p. 59-66
Sobande F., Schoonejans A., Johnson G., Thomas K., Harrison A. (2021), Strolling with a Question: Is it Possible to Be a Black Flâneur?, ISRF Bulletin, n°XXIII, p. 13-26
Johnson G. (2021), The Forbidden Picture, ISRF Bulletin, n°XXIII, p. 33-39
Sobande F., Schoonejans A., Johnson G., Thomas K., Harrison A. (2020), Enacting anti-racist visualities through photo-dialogues on race in Paris, Equality, Diversity and Inclusion, vol. 40, n°2, p. 165-179 
Harrison A., Johnson G., Dhillon-Jamerson K., Thomas K., Steinfield L., Wherry F., Timke E. (2020), Author Meets Critics: Race in the Marketplace: Crossing Critical Boundaries, Advertising & Society Quarterly, vol. 21, n°4 
Grier S., Thomas K., Johnson G. (2018), Re-imagining the marketplace: addressing race in academic marketing research, Consumption Markets & Culture, vol. 22, n°1, p. 91-100 
Johnson G., Thomas K., Grier S. (2017), When the burger becomes halal: a critical discourse analysis of privilege and marketplace inclusion, Consumption Markets & Culture, vol. 20, n°6, p. 497-522 
Guillard V., Johnson G. (2015), « Un vieux contre un neuf » : une étude des réactions des consommateurs à l'égard des offres de reprise, Décisions Marketing, n°78, p. 29-44 
Johnson G. (2013), "Does race really matter?" Consumer identity and advertising effectiveness in post-apartheid South Africa, South African Journal of Business Management, vol. 1, n°2, p. 11-17
Kipnis E., Broderick A., Demangeot C., Adkins N., Ferguson N., Henderson G., Johnson G., Mandiberg J., Mueller R., Pullig C., Roy A., Zúñiga M. (2013), Branding beyond prejudice: Navigating multicultural marketplaces for consumer well-being, Journal of Business Research, vol. 66, n°8, p. 1186–1194 
Demangeot C., Adkins N., Mueller R., Henderson G., Ferguson N., Mandiberg J., Roy A., Johnson G., Kipnis E., Pullig C., Broderick A., Zúñiga M. (2013), Toward Intercultural Competency in Multicultural Marketplaces, Journal of Public Policy & Marketing, vol. 32, n°special issue, p. 156-164 
Johnson G., Grier S. (2013), Understanding the influence of cross-cultural Consumer-to-Consumer Interaction on consumer service satisfaction, Journal of Business Research, vol. 66, n°3, p. 306–313 
Johnson G., Meyers Y., Williams J. (2013), Immigrants Versus Nationals: When an Intercultural Service Encounter Failure Turns to Verbal Confrontation, Journal of Public Policy & Marketing, vol. 32, n°1, p. 38-47 
Johnson G., Grier S. (2012), "What about the Intended Consequences?" Examining the Effects of Race-Stereotyped Portrayals on Advertising Effectiveness, Journal of Advertising, vol. 41, n°3, p. 91-105 
Johnson G., Grier S. (2011), Targeting without Alienating: Multicultural Advertising and the Subtleties of Targeted Advertising more, International Journal of Advertising, vol. 30, n°2, p. 233-258 
Grier S., Johnson G. (2011), “Alisha in Obesity-land”: Is Food Marketing the Mad Hatter?, International Journal of Case Studies in Management, vol. 9, n°4
Broderick A., Demangeot C., Adkins N., Ferguson N., Henderson G., Johnson G., Kipnis E., Mandiberg J., Mueller R., Pullig C., Roy A., Zúñiga M. (2011), Consumer Empowerment in Multicultural Marketplaces: Navigating Multicultural Identities to Reduce Consumer Vulnerability, Journal of Research for Consumers, n°19, p. 1-13
Johnson G., Elliott R., Grier S. (2010), Conceptualizing Multicultural Advertising Effects in the "New" South Africa, Journal of Global Marketing, vol. 23, n°3, p. 189-207 
Johnson G. (2009), The Social Dimension of Multi-Racial Advertising: Its Impact on Consumers’ Attitude, South African Journal of Business Management, vol. 40, n°2, p. 45-52